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How Canadian Grocer Metro Caters to Brand Loyal Customers
Metro’s CMO Marc Giroux discusses what’s changing in the retail marketplace and what it takes to build customer loyalty. Read the entire article on Retail’s BIG Blog
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Loyalty Begets Loyalty
Metro’s chief marketing office Marc Giroux discusses how becoming a customer-centric organization has increased their year-over-year sales. Read the story on Stores.org
View ArticleIt’s All About Me: How Metro is Personalizing its Way to Growth
Presentation from dunnhumby and Metro at the National Retail Federation’s 2013 Retail’s Big Show. It’s All About Me: How Metro Is Personalizing Its Way To Growth from dunnhumby
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